3 Ways To Increase Your Real Estate Company's Customer Base

Real Estate Blog

Are you interested in optimizing client interest in your real estate business? Here are a few things you can do to get the job done.

Offer Full-Service Tour Options

Instead of just taking your clients to open houses while helping them search for a home to invest in, consider offering the full-service tour options to take advantage of. When a client wants to take a closer look at a house they're interested in, you can:

  • Schedule a private tour with the owner's real estate representative.

  • Pick your client up, take them to the tour appointment, and deliver them back to their original location.

  • Bring along a list of amenities and features your client is looking for so they can use it as a checklist to make sure that the home offers everything they want.

  • Make sure that all questions and concerns are addressed properly and clearly so there is no confusion between the two parties.

  • Ensure that your client has an opportunity to thoroughly inspect every part of the house and property before the tour ends.

Your clients are sure to appreciate the extra attention and support, and will likely let their friends and family know how much they enjoyed working with you—and this means free word-of-mouth advertising for your real estate company.

Offer Income Incentives for Referrals

A great way to gain more clients in the coming years is to offer your current clients income incentives for referring their friends and family to your business. Anytime a customer knows of someone who is looking to buy or sell a home, they can refer them to you and receive a percentage of your profits if their referral makes a sale or purchase through you. It's a win-win situation for everyone involved.

Invest in Loan Origination Software

If you aren't already making use of hard money loan origination software system, you may be missing out on many new opportunities to get new business. In this day and age, buyers tend to want to find out if they qualify for a mortgage loan and how much they quality for before they start even shopping for a house. So, you need to offer them the opportunity to apply for a mortgage loan instantly through your website or during an initial consultation.

The best way to do this is to use loan origination software to offer your potential clients the mortgage loans that they need. People can fill out a simple application on your website, and your loan origination software will automate the decision process so that applicants get a loan decision within just a minute or two after applying.

You can integrate your loan origination program into the programs of various lending providers that you work with to make the entire application process seamless and almost instantaneous. And you can use your own set of custom rules and processes to make lending decisions if you offer in-house funding.


16 October 2018

Finding Amazing Pieces of Real Estate

When I started looking for a new home, I realized that there were a few things I needed to be careful about. For instance, I really needed to focus on finding a home that would appreciate in value, so I began thinking about investing in the right property. After quite a bit of research, I was able to find a great neighborhood that had a big support system for my family. After we found a house we loved, we worked with a real estate agent to procure it, and it was really nice to feel like we belonged somewhere. Read this blog about ways to find amazing pieces of real estate the first time around.